Bootstrapping Your Business
Feb 13, 2010
Positive Thinking Tip: You don’t need a pile of money to build a successful business—you can absolutely bootstrap your way there!
Trevan and I have been diving deep into some powerful principles from two incredible guys named Rich and Ron, and I just know you’re going to love what they have to share. They’re teaching us what it really means to "bootstrap" a business—and let me tell you, the impact on our own progress has already been huge.
I’m telling you, mindset is everything. And these guys get the mindset of successful entrepreneurs. They’ve started nearly 30 businesses from the ground up—some with wins, some with failures—and we get to benefit from the real-world lessons they’ve learned along the way.
(They’re also the authors of Bootstrap Business—a must-read if you're serious about building something meaningful.)
So what is bootstrapping? Simply put, it’s building a profitable business with very little upfront money. It's about creativity, grit, and using what you do have to create something bigger than you thought possible.
(The live teleseminar already happened, but I’ve got the replay available below for less than the cost of a fast-food meal!)
In this training, you’ll discover:
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What the bootstrap mindset actually is
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How to know if you’ve got what it takes to be a bootstrap entrepreneur
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Why failure is so important—and how to use it as fuel
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Why idea creation matters, and how to spark great ideas faster
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The tools for testing and proving your business ideas—what they are, how to use them, and why they matter
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The Zig Zag Principle—what it is and how it drives bootstrapping success
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What “climb high, sleep low” means and why it's essential for staying in balance
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What it means to “cross the line of balance”—and why you’ll want to avoid it
Bootstrapping is for:
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Anyone working a 9–5 but dreaming of something more
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People looking to exit the corporate world by building their own thing
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Entrepreneurs with a few thousand dollars they’re ready to invest in their dream
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Current business owners who feel stuck and need help scaling
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Anyone tired of the paycheck-to-paycheck cycle who’s ready to break free
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Aspiring entrepreneurs who need structure, clarity, and a proven approach
✨ Join me in Founder's Odyssey / Activating Unseen Help to enjoy this powerful information.
More About "Bootstrapping":
The Principles Apply to Everyone
Whether you’re launching a tech startup or a cozy home-based business, the principles in Bootstrap Business are universal. They’re all about creating real, lasting value—and anyone with the right mindset can apply them successfully.
Beginners Can Save Thousands (Maybe Millions!)
If you're just getting started, these insights will save you from some of the costliest mistakes. Think: taxes, legal agreements, hiring, scaling—all the stuff that trips people up. There’s no magic checklist, but there is a mindset and philosophy that will guide you to better decisions. This book delivers both.
Current Business Owners Will Fill In the Gaps
Even seasoned business owners can hit roadblocks. This content—though originally meant for startups—has proven especially helpful for small business owners who want to scale, compete, and stay cash flow positive. It speaks directly to the real challenges they face every day.
Experienced Entrepreneurs Will Say “YES—Exactly!”
If you’ve been in the trenches, this material will resonate. It gives language and structure to the hard-earned wisdom you’ve gained—and offers fresh perspective to help you build your next big thing.
Come listen, take notes, and get inspired.
See you inside!
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- To discover how to start choosing more effectively now, read The Jackrabbit Factor (FREE!)
- If you want more step-by-step guidance on creating the life you really want, join me in the Mindset Mastery program.
- If you want my help overcoming that giant obstacle right in front of you, learn more and sign up for Genius Bootcamp.